There are almost 4,000 food, non-food, and basic consumer goods that will have their prices reduced during the month of Ramadan, according to the Union Cooperative, which made the announcement today, Tuesday, that it will be launching its Ramadan campaign for the year 2024.
In the presence of Mohammed Al Hashimi, the Chief Executive Officer of the Union Cooperative, and Dr. Suhail Al Bastaki, the Director of the Corporate Communication Department at the cooperative, as well as representatives from the Ministry of Economy and the Dubai Department of Economy and Tourism, as well as representatives from the media in the country, this information was revealed during the press conference that was organized by the cooperative to announce its preparations for the month of Ramadan.
Reducing the prices of 4,000 food and consumer goods
According to Al-Hashimi, the "cooperative" has allotted significant sums of money for the Ramadan promotional campaign, which aims to lower the prices of 4,000 thousand food and consumer goods. According to Al-Hashimi, the cooperative will allocate a large number of products to sell at wholesale prices. Additionally, the cooperative is continuing to carry out the price stabilization campaign.
Programs for Ramadan offers
As an additional point of interest, he mentioned that Tawuniya has planned eleven distinct and various promotional programs for Ramadan offerings. One of these campaigns is called the "shop and win" campaign, and it gives customers the opportunity to win fourteen automobiles when they make a purchase of AED 200 from any of its branches or businesses located within its malls. As the "cooperative" has worked to enhance its stock of products in order to meet the growing demand for products from consumers throughout the month of Ramadan, he mentioned that new offers will be launched weekly for various categories on selected goods and products. These categories include food and beverages, technological devices, and household items. He also mentioned that these new offers will be available for a limited time only.
Duration of launching Ramadan campaigns
By pointing out that these Ramadan campaigns have already been launched since the beginning of February and will continue until after Eid al-Fitr, with different and differentiated offers and discounts, Al Hashimi emphasized that the campaign will be available in all branches and commercial centers belonging to "Tawuniya" and spread throughout the emirate of Dubai, amounting to 27 branches and seven commercial centers. Additionally, the campaign will be available on the website and in the smart store.
The Ramadan campaign corresponds to the promotional campaigns and offers that Tawuniya launches throughout the year, but it is considered exceptional to ease the burden on consumers. He pointed out that Ramadan campaigns include many promotional campaigns with discounts of up to 75%. He also pointed out that the Ramadan campaign takes place during the month of Ramadan.
He stated that "Tawuniya" will be eager to provide the goods that are included in the offers in large quantities, with high quality and competitive prices. This is due to the fact that the promotional offers include fundamental food and consumer goods, such as rice, meat, poultry, canned food, fruits and vegetables, Ramadan special products, and other products and other goods.
It was brought to Al Hashimi's attention that the Ramadan campaign for this year contains a number of items that take into account the cultural and demographic diversity that exists within the country. This is because the campaign will include a variety of products that cater to the requirements of all populations inside the country.
Delivery service for purchases and orders
Furthermore, he stated that the cooperative will offer a delivery service for purchases and orders that are made through its application and its Smart website. This service will be provided in accordance with the procedures and requirements that the cooperative adheres to in order to deliver orders within forty-five minutes for certain goods. The purpose of this service is to provide shoppers with all possible means of convenience, to provide them with a one-of-a-kind shopping experience, and to allow them to enjoy shopping whenever they feel like it. Additionally, this service is intended to alleviate congestion during the holy month of Ramadan. The website and the Smart Store offer thousands of products that can be ordered "online" at any time.